Summary
In this episode of How Graphic!, we follow Shi-An, a young freelance graphic designer who is stepping into the past for her client. Tocco Toscano, a 30-year-old Singaporean bag brand, wants to launch a National Day campaign called WeCarryArt, a collaboration with three local artists to create a new line of bags. Shi-An needs to deliver a hyperlocal and vintage life-sized advertisement poster, which will be displayed in their store.
Join her as she stumbles through vintage print advertisements with the family of Phoenix Aerated Water Co., fumbles with tools like the scraperboard with veteran graphic designer Ronnie Tan, and gets awed by watercolour instructor Seah Kam Chuan and his techniques! Will she be able to bring her inspirations into the digital world and deliver a standout standee?
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